Category Archives: Social Architect

Business Plan vs. Business Strategy 0

Conquer your enemies. Use your own agility to make your opponent move even slower. The faster you can make decisions and take action, the more deadly you will be when facing your opponent. There is a business book making the rounds at the Tech Ranch that, similar to the last  paragraph, seems like it’s about military [...]

TED Talks Austin: Dan Pink on Motivation 0

TED was here over the weekend.  And he brought with him some really interesting news on what motivates us in the workplace.  Author Dan Pink, who has said many things that I like, including the statement that Right-Brainers will take over the world (GO TEAM), gave an inciting talk about the nature of motivation in [...]

Almost as Scary as No Bacon: 0

Here is a question that I’m posing to the greater entrepreneurial community, inspired by my new favorite blogger, Ramit Sethi of IWillTechYouToBeRich.com.  What is the scariest risk to your business idea? I think there are two basic answers to this question.  And I am convinced that I know how far you’re going to get in [...]

Get the most out of Twitter? Be a bit ADD. 5

Edit: My buddy, John U reminded me of Malcolm Gladwell’s Tipping Point and Gladwell’s discussion of Mavens and Connectors.  After you read the blog, read the Wikipedia synopsis of Mavens and Connectors. In this, the Age of Twitter, I propose a new category of attention spans.  Let’s call it the “Twitter Attention Span.” The Twitter [...]

Left vs. Right Brained-ness 0

I started reading The Emotional Brain by Joseph LeDoux last night in my on-going quest to understand how people think.  I know of a marketing expert in Indianapolis, named Mark Clevenger, who focuses on the unconscious and emotional responses that drive people to make decisions.  He recommended LeDoux’s book.  Clevenger’s marketing is currently in use [...]

Kevin takes pics of me with his iPhone 0

Kevin got a pic of me leading my first self-developed program @Techranch.  We do Thursday Brown Bag lunches on specific topics led by subject matter experts.  We’ve done topics from Product Marketing to the year 2010, and had a panel of Junior Venture Capital partners from Austin, Texas. I focused on body language for sales [...]

What is a Social Architect? 1

When I use the catchphrase, Social Architect, I am referring to the process of building a social connection, a bridge, if you will, between formerly disparate individuals.